Before Instagram, I was a UX Manager at Shopify, working on Shop app
. At Shop, I worked across two key product areas (Growth and Merchant), each consisting of several R&D teams. Together with my cross-functional leadership peers in both areas, I was responsible for setting overall direction, the health of our teams and scaling our orgs.
Prior to Shop, I was Director of Design at Blinkist
, where I took the design team from 0 to 14. I established 3 teams within Design: Product Design, Visual Communication and Research and lead the managers of those teams. I also established the standards and processes that created a supportive culture and a high standard of design excellence and quality.
As my career has evolved, the types of challenges that I solve have evolved with it. The depth and scale of these challenges are often more abstract, complex and ambiguous touching not only design but people, business and culture.
The constant thread is my passion for fundamentally understanding the why behind these varied and multifaceted problems and finding thoughtful ways to solve for them.
Despite being a bona fide introvert, I enjoy public speaking. I've given talks about a range of things, like strengthening your intuition with data and finding your voice as a leader. I occasionally write about design and leadership, too.